Translation Technology (Experience of using SDL Trados 2014 and its Essay

Translation Technology (Experience of using SDL Trados 2014 and its impact on translation method) - Essay Example The window opens presenting option for the Welcome view allowing an operator to open the Home tab. The subsequent process involves clicking the â€Å"Translate single document†. This gives a chance for opening document window whereby one can check the correctness of the source and target language as shown in figure 2. A new Translation Memory (TM) is set up by clicking â€Å"create† and then selecting â€Å"New File-Based Translation Memory†. The figure 3 below describes the process used in setting up New Translation Memory Window. In which case, a new TM name is entered (Translation Test). Next process involves browsing a folder for storing the TM and counterchecking on the source language and target language whether they are in alignment with the assignment. Character- based concordance search is enabled to allow efficiency during searching, especially when using a group of characters for the search. The file then opens in the Editor window giving a chance for translation. The translation is typed by clicking tin the first segment found in the target column. By clicking Ctrl+Enter, the first segment is confirmed and sent to the TM. Translating the other segments follow the same process aforementioned. The bilingual .sdlxliff file is saved (ctrl + S) in the folder where the source file was saved. Further, the target file is saved by clicking Shift + F12. This signifies the end of the process and the studio is closed by clicking Alt+F4. The following figure shows a sample of translation obtained when using the software: The SDL Trados 2014 translation process bears impacts on translation method as evident in a number of features it contains. Various features associated with using the software contribute distinctly to the impact of the software as will be discussed. These features yielding impacts include Global tag verification, alphanumeric strings,

Management Consulting Assignment Research Proposal

Management Consulting Assignment - Research Proposal Example Each type of their product has a specific focus. This paper is intends to provide a clear understanding of what Taylersons Malmesbury Syrups brand is, why and how it is managed, and what are the dynamics involved in managing brands in the present context of competitive market. Taylersons Malmesbury Syrups is a privately owned company, incorporated in April 2007. All of their product processing is done at their plant in Maple Heights, Ohio. They own the real estate, building etc, and all of the manufacturing equipment are a debt free, profitable operation. Taylersons Malmesbury Syrups is inspected, and approved, by the Federal FDA, State Agricultural Department and local Health Department. The company's primary business is the manufacturing of concentrated fruit juices, cocktail mixes and beverage syrups sold to the Food Service market and to national restaurant chains, hospitals, and nursing homes. They are constantly researching and developing new products that fulfil the customers' requirements. TAYLERSON'S MALMESBURY SYRUPS are flavoured syrups, using the finest ingredients including pure Madagascan Vanilla or natural Apple & Cinnamon. The company makes it a point to use only the finest ingredient of purely natural components as raw materials in production. Another salient features of their products is that these are very easy to prepare, and are healthy for human consumption. TAYLERSON'S MALMESBURY SYRUPS Products Taylersons Malmesbury Syrups produce a wide range of flavours of Malmesbury Syrup, including: Amaretto flavouring for coffee, on ice cream, as a white wine mixer or Frappes' (Ice, milk and flavour) or fruit desserts. Apple & Cinnamon makes great coffee or flavours hot water, tea, or can be used as a dessert topping. Caramel for flavouring coffee, Frappes', ice cream, pancakes, or hot milk. Cinnamon puts a zing in apple pie and it tastes great in coffee and hot milk too. Espresso for coffees, cakes, ice cream, Frappes' Fine Vanilla on